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Home / Jim Cox Reports / Jim Cox Report: June 2023
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Jim Cox Report: June 2023

Dear Publisher Folk, Friends & Family:

A reader of my monthly "Jim Cox Report" sent me a response to my observation that while most POD (publish on demand) companies are honest, there are always a few who are either incompetent or larcenist. She brought to my attention an impressively informative online article on the subject titled "There Are Book Publishers To Avoid And New Author Scams" at:

I recommend that anyone engaged with or contemplating getting published by a POD company give it a careful reading.

And then there's my own article on the related subject of "How to Spot a Phony Book Reviewer" that over the years I've given permission to folks in the publishing industry who have newsletters, blogs, or who are writing 'how to' books for writers and publishers. If you are not already familiar with it here is the link to it on the Midwest Book Review website:

Now here is a review of a new book that will be of particular interest and value to authors, publishers and bibliophiles:

How to Avoid Book Publishing Blunders
Dr. Judith Briles
Mile High Press
9781885331915, $20.00, PB, 338pp

Synopsis: When it comes to publishing there is no need to 'reinvent the wheel'. Not when there is "How to Avoid Book Publishing Blunders", a DIY instructional guide and 'how to' manual that shows how to avoid the inevitable potholes that litter what Dr. Judith Briles aptly refers to as the publishing maze.

You are writing a book (or you have one already published one) and the OMG moment hits you. You've made a mistake, there's been screw up, or you just feel clueless in the maze of the publishing tsunami of items you unexpectedly find yourself having to deal with. You need help and savvy guidance.

That's what "How to Avoid Book Publishing Blunders" delivers, as it reveals 'real world practical' strategies, tips, and techniques to ensure your publishing success -- and without any publishing industry gibberish. Just the facts and how-to for your author success.

"How to Avoid Book Publishing Blunders" covers: The essentials that every successful author must include in a book; Structuring social media resources that are ideal for your book and level of expertise; Identifying readability factors to ensure your reader ease and aha take-aways; Hot tips for creating and maintaining momentum in book marketing; Learning what to avoid in contracts and how to end them if necessary.

With How to Avoid Book Publishing Blunders, you've got book publishing and marketing expert Judith Briles (known throughout the publishing industry as The Book Shepherd) who is also the successful author of 38 books. With her years of experience and expertise she knows what the roadblocks and pitfalls are that authors encounter. Working with thousands of authors who have earned book awards and bestselling status, she brings the secret sauces of the publishing world to your ears and eyes.

Critique: It should be noted that the Midwest Book Review has a great deal of respect for the breadth and depth of Judith Brile's expertise when it comes to the writing, publishing, and marketing of books. Reading "How to Avoid Book Publishing Blunders" is like taking a one-on-one tutorial in DIY book publishing and is a essential reading for aspiring authors considering self-publishing, novice publishers seeking to publish profitably. In fact, "How to Avoid Book Publishing Blunders" has immense value for even the more experienced authors and publisher staff members.

While also readily available for personal reading lists in a digital book format (Kindle, $8.99), "How to Avoid Book Publishing Blunders" is comprehensive, 'reader friendly' in organization and presentation, and an absolutely essential addition to personal, community, college, and university library Writing/Publishing collections.

Editorial Note: Dr. Judith Briles ( is the author of 43 books and known as The Book Shepherd, working with authors globally to create and publish books in all subject categories and genres. ( A number of her titles have been previously reviewed and archived by the Midwest Book Review website at

"The Midwest Book Review Postage Stamp Hall Of Fame & Appreciation" is a monthly roster of well-wishers and supporters. These are the generous folk who decided to say 'thank you' and 'support the cause' that is the Midwest Book Review by donating to our postage stamp fund this past month:

Anonymus (K. T.)
Bethany Cox
Suzie Housely
Tristan Scott -- "Vertical City"
Bob Adamov -- "Sawdust Joint"
C. Arthur Ellis Jr. -- "Hall of Mirrors"
Mark J. Engels -- "Werecats Emergent"
Mary Camarillo -- "The Lockhart Women"
Rob Lohman -- "The Addiction Intervention Book"
Brooks Olbrys -- "The Adventures of Blue Ocean Bob"
B. L. Cunningham -- "Plants of the Pineywoods of East Texas & West Louisiana"
Claude Clayton Smith -- "Gauntlet in the Gulf: The 1925 Marine Log & Mexican Prison "
Ken Lee -- Michael Wiese Productions
Lori Ames -- The PR Freelancer, Inc.
Donovan's Literary Services
Elizabeth Frazier -- Waldmania! PR

In lieu of (or in addition to!) postage stamp donations, we also accept PayPal gifts of support to our postage stamp fund for what we try to accomplish in behalf of the small press community. Simply log onto your PayPal account and direct your kindness (in any amount and at your discretion) to the Midwest Book Review at:

SupportMBR [at]

(The @ is replaced by "[at]" in the above email address, in an attempt to avoid email-harvesting spambots.)

If you have postage stamps to donate, or if you have a book you'd like considered for review, then send those postage stamps (always appreciated, never required), or a published copy of that book (no galleys, uncorrected proofs, or Advance Reading Copies), accompanied by a cover letter and some form of publicity release to my attention at the address below.

All of the previous issues of the "Jim Cox Report" are archived on the Midwest Book Review website at If you'd like to receive the "Jim Cox Report" directly (and for free), just send me an email asking to be signed up for it.

So until next time -- goodbye, good luck, and good reading!

Jim Cox
Midwest Book Review
278 Orchard Drive, Oregon, WI, 53575

James A. Cox
Midwest Book Review
278 Orchard Drive
Oregon, WI 53575-1129
phone: 1-608-835-7937

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